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| Social Marketing |
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WHY SOCIAL MARKETING?
Zamog in its commitment to a world free of deaths due to HIV/AIDS and unwanted pregnancies are engaged in social marketing in every community where Intense Condom is sold.
Intense condoms are part of a new condom social marketing campaign that promotes subsidised condoms. By using marketing approaches that educate, change attitudes and positively affect social behaviour in terms of safer sex practices, the initiative aims to help reduce unplanned teenage pregnancies and the spread and incidence of sexually transmitted infections (STIs) including HIV/AIDS among youths. |
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WHY FLAVOURS?
INTENSE CONDOMS are well flavoured and come in four different flavours of strawberry, vanilla and chocolate as well as natural. They are ultra thin to feel more natural and are sold in discreet sized packs of three, so they can easily fit in a pocket or purse.
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